According to the bi-annual menswear fashion magazine Fantastic Man life begins at 30. Targeted at a more mature group of readers, Fantastic Man's aim is to re-invent the 'gentleman's style journal'. Fantastic Man magazine contains, as the name implies, interviews and fashion features with inspiring men and interesting personalities. It features men in clothes rather than models in fashion. Fantastic Man's take on fashion is a very personal one, starting with personalities and the way they dress, it maps personal clothing and style.