Nike

An unprecedented look at the design archives of the iconic sportswear brand. In Autumn 2024 the Vitra Design Museum will present the first ever mus

From 'Just Do It' to the Swoosh logo, everything Nike creates is precision-engineered to connect with its customers' deepest emotions. Now, Nike's

“It’s been said that the best way to predict the future is to create it. At Nike, we wholeheartedly agree. For over 50 years, we’ve endeavored t

The first book on Nike's iconic DUNK SB, a mid-rise basketball court staple that has in the last two decades become a colorful (and often irreverent)

Nike: Better is Temporary is a landmark publication that charts Nike's transformation from rebellious upstart to global phenomenon.

»Vi kämpade mot konformitet, mot leda, mot meningslöst slavgöra. Vi försökte sälja något mer än en produkt en idé, en anda.« Som 24-åri