The Ride 2nd Gear presents a stunning selection of recent custom motorcycles, as well as the small, local workshops around the globe in which they are built. Hotbeds of creativity and craftsmanship, these workshops are mostly run by single individuals and attract a small yet devoted community of fans and fellow builders.
The custom bike community as a whole is united by its passion for the ride—one so strong that it is now attracting a younger generation. Whether alone or in a group of like-minded friends, in a city or in the countryside, just for the weekend or embarking on a long-distance road trip, these drivers are actively sharing and celebrating pure riding pleasure on their own unique motorcycles that are lovingly crafted with time, dedication, and technical expertise.
From limited series to one-offs, The Ride 2nd Gear features the brilliant results of this process. Its pages are filled with bikes that offer extraordinary design and driving experiences. In fact, established brands are now acting on trends set by the custom scene whose bikes are often more radical and sophisticated because more attention can be paid to detail and each new idea can be fine-tuned to perfection.
Some models shown in The Ride 2nd Gear stem from or are based on classic bobbers and choppers, Italian-style racing machines, plastic Japanese motorcycles, and rare BMWs or Triumphs, which may very well be up to 80 years old. Others are art bikes made for show or futuristic visions inspired by the aesthetics of science fiction, fantasy, or anime. But whether they preserve or radically expand on traditional craftsmanship, these custom machines are more agile, faster, and therefore more fun than anything produced in the past.
Journalist and custom motorcycle expert Chris Hunter co-edited both this book and our previous release The Ride. Born in England, Hunter now lives with his family in New Zealand, where he runs the motorcycle website Bike EXIF. It’s now the world’s most popular showcase of custom bikes with millions of pageviews every month and a passionate global following.
Design - Fashion
Military Style Invades Fashion
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A Life in Fashion
The first book to focus on the evolving wardrobe of Cecil Beaton, whose brilliant style is being celebrated afresh as classic tailoring comes back in vogue. When fashion photographer and costume designer Cecil Beaton died in 1980, it was not surprising that one of his tailors was telephoned with the news before Buckingham Palace, despite […]399 SEK
You Gotta Get Bigger Dreams: My Life in Stories and Pictures
A beloved actor and famous man-on-the-scene, Alan Cumming takes the reader on a wild journey of pithy and cheeky fun, presenting his real-life stories of debauchery during late night Hollywood parties, behind-the-scenes anecdotes, and hilarious yet poignant memories of his life, family, and friends. If you were to put David Sedaris and Glenn O’Brien in […]275 SEK
Boken om ALGA
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Memoir - Music
Face It: A Memoir
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Wake Up You!: Volume 1
The Western world was in the throes of peace, love and flower power as Nigeria descended into Civil War in 1967. The rock scene that developed during the following three years of bloodshed and destruction would come to heal the country, help propogate the world-wide ideal of the Modern Nigerian, and propel Fela Kuti to […]295 SEK
London Style Guide
Everyone is familiar with the iconic attractions of London but Saskia Graville’s London Style Guide – now updated and fully revised – takes readers on a journey to the heart and soul of the city, revealing the…..225 SEK
Self-Help & Personal Development
The Truth Will Set You Free, But First It Will Piss You Off
For decades people from around the world have found inspiration, guidance, humour and recognition in Gloria Steinem’s words. Since her early days as a journalist and feminist activist, Steinem’s philosophies have helped define generations of women. Now, she brings together her most memorable one-liners in an anthology that will inspire and entertain. Covering topics including […]149 SEK