Behavioral Scientist #2 – Brain Meets World

Behavioral Scientist offers readers original, thought-provoking reports from the front lines of behavioral science. Born out of the labs and offices of leading researchers, practitioners, and journalists, our mission is to help our readers make sense of today’s world through a deeper understanding of human behavior.

In this issue:

Through prose, poetry, historical archives, and art, Brain Meets World takes readers on a hero’s journey of ideas. Across seven chapters (161 pages), articles authored by leading behavioral scientists and science writers provide glimpses into the electric, surprising, painful, and peculiar paths that our ideas take—and take us on.

The backdrop for the journey is the world of behavioral science, which offers a one-of-a-kind stage to explore the odysseys of our mind. Here, the author, setting, and main character of our ideas is the same—ourselves.

During the journey, you will:

• Learn about the myth of universal emotions, how behavioral science transformed avalanche safety, and the story of how sound became immortal.

• Hear from Betsy Levy Paluck on the art of psychology, Rory Sutherland on why everything is BS, and Barry Schwartz on perils of ignoring the fundamental difference between the social and physical sciences.

• Travel through the archives of one of psychology’s most famous and infamous experiments—Robbers Cave, and into the distant future of humanity and the science tasked with understanding it.

• Encounter witty and honest personal essays by behavioral scientists, as they reflect on their double lives: Scientists seeking rigor and precision and imperfect, fallible humans that don’t always get things right.

• And more …