BranD Magazine, Issue 50 – I Want to Set up a Studio
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BranD is tailored for both established and emerging Brand Design professionals around the world. Published in Hong Kong and distributed internationally since 2012, BranD informs and influences a wide range of designers and initiatives with the latest top Brand Design cases, concepts and trend leading visions. Every issue showcases a world of around a hundred designers and initiatives with coverage across VI, BI and MI elements of Brand Design.
Aiming at inaugurating the future narrative of brand values, BranD starts off a platform and forum to showcase and communicate among brand designers, brand clients, design organizations and institutions. With a vision focused on an open diversity, we bring together different parts of Brand Design with high-quality contents, to inform and influence the global Brand Design industry.
In this issue:
Many people are looking forward to setting up their own studio. Studio attracts our eyes with its bold creativity and young way of thinking. It is commendable to be able to find a design studio that meets the balance between popular trend and personal aesthetic. The theme of BranD’s new issue is “I Want to Set up a Studio”. BranD has invited 17 designers from different design studios at home and abroad to discuss how to switch their role between business operation and art creation so as to make sure their artistic freedom while not to conflict with business.
Highlights of Issue 50
- Cover: BranD × Woshibai – The illustrations on the cover of Issue 50 is collaborated by the editorial department of BranD and illustrator Woshibai. The cover presents a picture of editors of BranD who work in the universe. Woshibai customized the exclusive illustrations for each member in the editorial department of BranD.
- Creativity of the cover – In order to increase fun of the cover, BranD selected a 270g pale gray paper named Lunar Crater for the cover. Combined with the illustrations created by Woshibai, the paper increases the three-dimensional sense of the cover.
- BranD has invited 17 designers and illustrators from different studios all over the world to have interviews. Through 105 Q&As, they discuss how to create a space where they can express freely.
- A part in Issue 50 is about the introduction of toys that 9 designers put in their studios. The 9 designers introduced those “energy containers” to the readers one by one.
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