Emotion by Design: Creative Leadership Lessons from a Lifetime at Nike
Shipping Class 2 = 60 SEK
Shipping Class 3 = 90 SEK EUROPE SHIPPING Shipping Class 1 = 100 SEK (approx 10 EUR)
Shipping Class 2 = 150 SEK (approx 15 EUR)
Shipping Class 3 = 200 SEK (approx 20 EUR) OUTSIDE EUROPE SHIPPING Shipping Class 1 = 150 SEK (approx 15 USD)
Shipping Class 2 = 200 SEK (approx 20 USD)
Shipping Class 3 = 300 SEK (approx 30 USD)
NOTE: You can buy as many items you want within the same shipping class. Read more » ×
From ‘Just Do It’ to the Swoosh logo, everything Nike creates is precision-engineered to connect with its customers’ deepest emotions.
Now, Nike’s former CMO outlines a method that uses creativity to forge deep, lasting bonds with customers. He calls it Emotion by Design.
Emotion by Design reveals how leaders can harness the creative potential of any team, and so resonate with their audience like never before. Reflecting on his time working on Nike campaigns for Ronaldo and LeBron, the Olympics and the FIFA World Cup, Greg Hoffman reveals how any business can unlock its creativity: whether by seeking out the daydreamers (and taking them seriously), or recognising that visionary ideas come not only from ingenious individuals but from whole cultures of innovation, or understanding how to turn a mere campaign into a global movement.
The result is revelatory way to build your creative advantage, developed during a career at the coolest brand on earth. We can all harness the power of Emotion by Design.
Business & Current Affairs - Self-Help & Personal Development
Don’t Buy This Book: Entrepreneurship for Creative People
Don’t Buy This Book is the sequel to the highly successful Don’t Read This Book – Time Management for Creative People. Like its predecessor, it uses the ToDon’tList method to help you make the right choices – choices that help you achieve your goals as a creative entrepreneur.199 SEK
Business & Current Affairs
Courier: How to Start a Business 2023
Whether you want to get your side hustle, supper club or store off the ground, this guide will get you to where you want to be. Drawing on some of the most exciting businesses around the world – and packed full of wisdom from countless experts – Courier’s How to Start a Business guide will […]249 SEK
Self-Help & Personal Development
Creative Acts for Curious People
What do they teach you at the most prestigious design school in the world? For the first time, you can find out. This highly-visual guide brings to life the philosophies of some of the d.school’s most inventive and unconventional minds, including founder David Kelley, Choreographer Aleta Hayes and Google Chief Innovation Evangelist Frederik Pferdt and […]275 SEK
Design - Fashion - Lifestyle - Pop Culture
Something’s Off. Nike. ICONS
In 2016, sportswear manufacturer Nike and fashion designer Virgil Abloh joined forces to create a sneaker collection celebrating 10 of the Oregon-based company’s most iconic shoes. With their project The Ten895 SEK