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Odda, Issue 20

249 SEK
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ODDA MAGAZINE is a bi-annual, contemporary fashion and culture magazine based in New York and founded by current Creative Director and Editor in Chief David Martin in April 2012.

By speaking out for creatives, artists, philanthropists, gallerists, actors and actresses, models, and people who participate in and nourish culture from an active perspective, ODDA is a platform where self-expression, imagination and dreams are brought to the next level. By discovering new meanings to those feelings, the magazine is also strictly connected to everything that brings excitement and passion. Starting from its very first issue, ODDA was published in the form of a hard-copy magazine by ODDA Ltd., a private media group.

Its editorial line, from the beginning and through the years, portrays menswear and womenswear collections, trends as

well as individual creative minds. Every themed issue reflects a statement which shapes all the contents comprised inside every volume. ODDA magazine keeps alive its fascination for strong personalities; people with character and, last but not least, its excitement for the new wave of designers, creatives and talents who are changing the cultural scenario worldwide.

Issue by issue, ODDA aims to connect the simple touch of fashion with the innovation taking place on a daily basis and a new and striking approach to trends, messages and meanings the industry creates day by day.

The new concept of fashion and what people like to wear is and will always be a matter of tastes, that is why the magazine is fully involved in the fact of reaching out as many as possible in order to give fashion a universal meaning.

In this issue:

This issue of ODDA is all about honoring and celebrating “YOU” as a human being, extolling what you enjoy doing everyday, the small routines that make you smile as well as those dreams or plans you discuss with your friends, lovers, or family. ODDA 20 “There Is a Time” is about finding the time and finding the answers when you thought there weren’t any. It’s about reflecting on the importance of what you do, why you do it, and taking a moment to remember why you decided to do it in the first place.

In this issue we had the pleasure of speaking with designer Kris Van Assche about the connection between identity and dreams. Artists Sunil Gupta and Bob Colacello take us back to the 70s, 80s, and 90s, not just visually but they also unpack those era’s messages about human rights, fighting for freedom and other memories that we should keep in mind as we move forward. There are also powerful conversations with the fashion talents of tomorrow such as Namita Khade or a reference in the British scene, Richard Malone. Designers whose pursuit of sustainability and craftsmanship will lead the way in helping our industry provide a brighter future for our planet, give a sense of purpose to consumers, and imbue each piece with a higher intrinsic value. We also sat down with Derek Blasberg, the head of fashion and beauty partnerships at YouTube, to learn more about the value of storytelling when it comes to how we communicate our narratives on social media platforms. While Harvey Mason Jr., the chairman of The Recording Academy, which is famous for the annual Grammy Awards, discussed the powerful role music has played in the past year and the overarching challenges the music industry is facing.

We also explored the world of Balenciaga and how you can see it through your own eyes, the expansion of the inclusive AMI Paris label and the future vision of Louis Vuitton. We examined the idea of the modern “suit” approach that is taking hold in the new generation of designers. Working with brands like Boss to explore the blended evolution of dressing, where elegance and casual wear mix and how you dress is defined by who you are.

“There Is a Time” for yourself, for him, her, they, us, them as well as for changes, pursuing dreams, making goals or exploring possibilities.We will fly again, dance again, hug again. Let’s just hold on and keep it together a little while longer. Soon our paths will cross.



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