Magazines Food & Drink

Tonic, Volume 7

295 SEK

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Release date: May 30, 2025

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Tonic is our biannual print magazine which focuses on the history, customs and sheer pleasure of alcohol.

Like all good cocktails, the trick is in the mix. Each globetrotting issue brings you a blend of thoughtful long-form journalism, plus shorter works and captivating visual stories decanted into a beautifully crafted magazine.

The base ingredients are worthy too. Our constellation of writers are alcohol experts for publications including The Times, The Atlantic, Vanity Fair and The Guardian.

In short, Tonic will illuminate a different side to your favourite drinks and inspire you to visit the destinations you read about, some of which may be on your doorstep.

In this issue:

A little tipsy on Persian wine poets, Lucas Rodd explores the art of Persian winemaking.

TONIC editor Juliet Rix barrels through her journey to the Cognac region, where she visits a cooperage.

Discover underground tunnels, prohibition, a beluga whale atop a mountain, and a brewery with a circus as Rudolf Abraham uncovers that there’s way more to Cincinnati than meets the eye.

For those with a terrible sense of direction searching for a good beer, Kris Butler recommends investigating late 19th-century “drinking maps.”

In TONIC Volume Five, Nori Jemil discussed tulips; this time, it’s roses, represented through a drink that traces its roots back to the late 1700s and the Kingdom of Prussia.

Simon Urwin talks to the women behind the Tennessee whiskey revolution: bartenders, bouncers, bail bondswomen, and bounty hunters. These are some serious women who are making some fantastic liquid.

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